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Reduce Meat Consumption

REDUCE MEAT CONSUMPTION

 

 

The installation "Reduce Meat Consumption" is a campaign to inform people about the current industrial meat production and the problems about it. The project appeals for conscious meat consumption and shows ways how to achieve that. The installation consists of six big walls where the information is placed. The first wall has a person tracking system and shows how many chicken a German eats per year. The installation ends with a magnetic wall. Every visitor can take a small magnet (short message on it) off the wall. The grid in front of the animals disappears by the time the magnets are taken.

Hochschule für Gestaltung, Schwäbisch Gmünd | 3rd semester | 2015 Teampartner: Isabel Cutrona

exhibition design | campaign

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